Experiential Retail is Old News

Mirei Takashima Claremon, PhD
7 min readJan 11, 2019

What the U.S. can learn from Asian retail

Photo by vedanti on pixabay

o A Disney store that caters to adults, featuring interactive mirrors and fixtures subtly adorned with character details.

o Cat cafés where customers can fraternize with feline companions while enjoying a cup of coffee.

o A skatepark perched on top of a shopping mall.

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Mirei Takashima Claremon, PhD

Striving to build a better world via behavioral insights and cross-cultural perspectives. Educator/ Researcher/ Consultant. Founder & CEO of Illumirai. MBA/PhD.